The first months of 2012 have seen renewed interest in Eastern Europe from French artists, who traveled there to support the release of their films.
Juliette Binoche for Elles in Poland (Kino Swiat), Marjane Satrapi (マルジャン・サトラピ) for Chicken with Plums in Romania (Metropolis), Audrey Tautou, David Foenkinos and Stéphane Foenkinos for Delicacy (Karavella/Carmen), along with Frédéric Jardin and TTomer Sisley for Nuit blanche (Luxor) in Russia, Rémi Bezançon for A Happy Event (Odeon/MTVA), along with Emmanuel Mouret for The Art of Love (Vertigo Media) in Hungary.
This enthusiasm doesn't seem to be waning because, in the next few days, Claude Nuridsany and Marie Perennou will be going to Moscow and Saint Petersburg for the release of La Clé des champs (Premium Film), and Maïwenn will head for Poland for the release of Polisse (Carisma Film).
Although Central and Eastern Europe have historically honoured French films, these territories have always had difficulty attracting French artists. The revival of these markets, the diversification of distributors and the attractiveness that French cinema continues to exert in the media in these countries today changes these factors, making them valuable places to promote French films.